Dr. Xugang Wang
Chief scientist of Social Touch. He led the team of Social Touch to keep exploring in data marketing applications, and is responsible for grab, cleaning, analysis, and mining of marketing data.
Vice President of Information Technology
Tina Xu has been appointed Vice President of Information Technology (IT) in Dec 2014, In this role, She leads the IT team in supporting AZ’s business growth through the delivery of information technology, information systems and best information management practices, and shapes and manages our IT strategy and projects in line with the company’s overall business strategy and priorities. Besides, as head of IT, Tina is responsible for managing all IT-related activities in China and demonstrating commitment to the AstraZeneca global IT standards and framework. Meanwhile, she is leading Commercial 3D Innovation(“Digital, Diagnosis, Device” )in AZ China, aims at establishing the eco-system, looking for solutions of integration of diagnosis and treatment.
Director of E-Commerce at New Business Division
Daphne Investment Group
Ms. Jennifer Lian is Director of E-Commerce at New Business Division in Daphne Investment Group. During more than 15 years of senior-level experience in marketing, her clients include domestic and international enterprises of a well-known large scale. She has been in charge of formulating brand strategies and marketing solutions, based on intensive market fluctuation studies. Jennifer has a profound knowledge of industrial development and product orientation, in order to create high profits for companies and clients, through the implementation of business strategies.
Director of B2B Marketing & Marketing Operations
Brenda is a passionate and seasoned marketer with over 12 years of experience in both consumer and B2B marketing, and honed her digital marketing skills at leading Internet and IT companies such as LinkedIn, Google and Microsoft in both China and the U.S. Her passion throughout her career has been connecting the brand with consumer and customer in an emotional and personal level to win their minds and hearts. Brenda has been strengthening and reinventing brands by establishing customer center strategies focused on acquisition, retention and building brand advocates. Brenda is an expert in the ever-changing consumer and customer relationship and how effective storytelling and content strengthens brand loyalty. Brenda currently leads LinkedIn China’s B2B marketing and marketing operation teams that are dedicated to connect brands with professionals. Brenda holds an MBA from Yale School of Management and a BS in Computer Science from UC San Diego.
Technical Marketing Manager
Tektronix (China) Co., Ltd.
Ellen SHEN is Technical Marketing Manager, Performance product, for Tektronix China, a world leader in test, measurement and monitoring. In her current role, Ellen is responsible for market planning and strategy for direct sell test & monitoring solutions, targeting high speed serial, mobile, Datacom & optical, semiconductor, wideband, high tech research in China.
Head of Developing Market
Fay ZHAO used to be in the Bausch & Lomb eye care China Co., Ltd., Kimberly Clark China Co., Ltd., responsible for brand management and marke
Marketing Operations Manager
Alex is currently the Marketing Operations Manager for GE Healthcare China, leading Revenue Marketing strategy model through building lead management process and ROI measurement within SalesForce.com platform. He also designed and deployed the standardized Customer Engagement Automation process for all types of marketing campaigns, including events, inbound, web, social media, and webinar.
Head of Ecommerce
ABB (China) Limited
Over 10 years’ experience of power and utility manufacturing as Strategic marketing profession with strong sense of market and segment and MBA qualification. Over 3 years’ working in UK, Italy with global vision. Being able to fast learn and adapt in new organizations. Over 5 years’ management experience leading more than 40 taking care of more than 60% of company business scope with leading finance result among all local business unit. 3 years’ Ecommerce expertise for industrial product with close working experience with Alibaba group.
Director of Marketing
China, xAd, Inc
Hedi is the Head of Marketing of xAd China. xAd is the global leader in location intelligence. By leveraging a mobile device's current or past location data, xAd can provide in-store visitation insights by market, brand and even by specific competitors. Each month, xAd’ s patented mobile location solutions help marketers reach unprecedented scale with access to over 500 billion meaningful mobile moments, 325 million people at nearly 100 million unique places and points of interest globally. Hedi is currently leading the marketing and branding development of xAd in China.
Vice president of marketing
QD of Tencent
Joined Tencent in 2016, Mr. Wang is currently the vice president of marketing for QD of Tencent, responsible for QD`s marketing efforts. Before he joined Tencent, Mr. Wang worked in Alibaba in charge of the marketing / PR / BD / GR / creative work of Alibaba.com, 1688.com, One Touch and Rural Taobao. He graduated from Fudan University, holding dual Bachelor degree in Philosophy and Business Administration.
VP Digital and Ecommerce
Johnson & Johnson
Ranked by Manager Today Magazine as one of the Top 100 Managerial Talents in China in 2013, Lu is a recognized leader who is known for her capability to drive rapid growth and innovation in leading global corporations. Today, Lu is also Digital Insight Expert-in-Residence at IDEO (global leader in innovation and design with clients such as Apple Inc), and an advisor to a number of startup companies.
Business & Digital Communications Director, Asia Pacific
Helen Shi currently serves as Business Communications Director Asia Pacific for the Dow Chemical Company, leading a region-based team to drive and implement the integrated business communications strategy as well as digital marketing and communications transformation across the businesses. Helen has more than 20 years experiences in the marketing, public affairs, brand management professions and brings rich knowledge and veteran insight across the industries and Asia Pacific region. She is a passionate sponsor and practitioner for innovative digital marketing, and advocates enterprise-wide digital ecosystem and transformation.
Deputy Director, Retail Marketing
(International Business Division)
Christine has experience of working internationally for some of the world’s top 500 companies. She has more than 18 years of management experiences in integrated marketing, extensive B2B & B2C engagement & management as well as lead numerous successful digital transformation projects. Her recognitions inclusive of the recent 2016 Outstanding Performance Women Employee award for Midea International Division; All Star awards and Long Lasting Contribution awards from Microsoft and Dell respectively. She is also the unique recipient of the Chancellor Challenge Award at University of Western Sydney. Her strong business acumen, team leadership as well as creative business solutions make Christine an innovative and passionate marketer.
Ms. Winnie Ng is professional in full spectrum of marketing activities from business strategy planning, deriving a marketing plan which brings measurable business impact and actions. She has been in senior leadership role with years of working history in multi-national corporations and with International exposure. Ms. Ng currently is the Asia marketing communications & eBusiness director of Emerson Climate Technologies covering the region of Asia, India, Middle East and Africa.
Additional to solid experience of traditional marketing communications and branding, Ms. Ng carries extensive experience in digital marketing of deriving digital strategy which brings impactful sales leads through online platforms, eCommerce and increasing brand exposure by growing significant social media followers.
APAC Digital Transformation Director
Francis Chay brings over 20 years of digital experience from the Information Communications industry as well as from days of running his own digital agency in Singapore having an opportunity to work with a variety of clients from MNCs and Government Linked Companies such as Volkswagen, Sentosa and Singapore Exhibition Services. Relocating to China 12 years ago, Francis has spent most of his career in Pharma and wellness communication, over the years lead several multinational agencies and consultancy.
Taylor Howard Lead Content Strategist
Taylor is the Lead Content Strategist for the International User Experience & Design Team at Alibaba Group, overseeing 5 markets: Global (English speaking), Brasil, Spain, France & South Korea. Prior to Alibaba, she worked for Chico’s FAS and Macy’s Inc. She holds a BA in English from Dartmouth College.
AP Digital Marketing Manager
l Founder of digital team in SAIC
l Michelin Digital Marketing manager, in charge of social media, digital campaign, SEO&SEM，CRM program etc.
l Now still working as digital marketing manager in Auto industry
l Wechat grow from 0 to 300k highly active fans in one year, almost monthly Wechat campaign welcomed by followers.
Siebe is Agency Director of independent marketing agency The George. In 2014 he opened the Shanghai Branch from which he is overseeing all Asia business. The George, with offices in Barcelona, Milan and Shanghai, develops tools and campaigns that create deep, long-lasting relationships with customers across marketing channels. Companies like Bayer, Nestle and Wall Street English trust The George for their expertise in making global concepts relevant and attractive for a local audience. Prior to coming to China, Siebe founded an IT-company in the Netherlands and managed the commercial expansion of Google across Sub-Saharan Africa. As their Sub-Saharan Africa Lead he developed new commercial operations in countries like Kenya and Nigeria.