LOGO | Speech time | Speech content | Guest speaker | |
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09:00AM |
Global All Content Omnichannel
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Open for Sponsor 赞助商开场 Lu Guo, Foremer VP of Digital Ecommerce of J&J, Founder & CEO, Ushopal 郭璐,前强生电子商务部副总,小店宝创始人&首席执行官 |
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10:00 AM |
SCRM Omni-channel Integrated Marketing Solution
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Davis Pang, COO & Co Founder, BesChannels 逄大嵬, 首席运营官与联合创始人,致趣百川 |
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10:50 AM |
Integrate Uni Data to Promote Ecommerce Sales Growth
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Shanshan Ye, Head of Brand Marketing, RED 叶珊杉,小红书品牌营销负责人 |
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11:35 AM |
Personalized marketing in the era of artificial intelligence
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Lilly Yip, Marketing Director, AP, Pepsico 叶莉,百事可乐大中华区市场总监 |
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14:50 PM |
How to Create Seamless Customer Experience Based on Consumer's Digital Interaction Willingness
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May Che,Vice President Marketing, Volvo Group 车艳华,营销副总, 沃尔沃 |
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15:55 PM |
Entertainment Marketing & Social Communication Best Practice
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Qian Li,Marketing Director, YISHION Group 李千,市场营销总监,以纯 |
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16:40 PM |
Return to Consumer Brand Growth
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TBD,Microsoft |
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17:25 PM |
Digital Disruption Decoded
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Liyan Ye, Regional Head of Digital, NEA Derma, Beiersdorf
叶立燕,东北亚数字营销总监,药妆部,拜尔斯道夫 |
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09:35 AM |
B2C Ecommerce Market Overview and Experience Sharing
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Farrukh Shad, Senior Vice President of Retail Strategy and E-commerce, Schneider Farrukh Shad, 零售战略和电子商务高级副总裁, 施耐德 |
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10:50 AM |
Brand crossover marketing volume, effect, favorable impression 1+1>3
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Eva Jin, Senior Brand Marketing Manager of Unilever 金益,资深品牌市场经理,联合利华 Michelle Jiang,Creative Marketing GM,KOURPAR (Beauty and Healthy Sleep Solutions Head of Marketing,Former Philips) 蒋薇,市场创意营销总经理,凯派(大中华区健康事业部市场负责人,前飞利浦) |
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11:40 AM |
Digitalization of Employee Communications, Volvo Car Practice Sharing
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Michel ZHAO Qin, Vice President, Corporate Communications, Volvo Cars 赵琴,沃尔沃汽车公司传播副总裁 |
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14:25 PM |
Digital transforming to improve brand channel operation efficiency
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Joanna YU ,E-Commerce Business Development Director, Nestlé China 虞娟,雀巢大中华区电子商务中国特色业务发展负责人 |
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17:10 PM |
Leveraging Social in the digital age in the context of experience marketing.
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Steven Yu,General Manager, Shanghai, Freeman
于嘉俊,上海总经理 ,福睿曼
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16:25 PM |
Maximizing ROI by Multi-Channel Marketing Mixture
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Vicky Song,Ecommerce Marketing Lead ,Mondelez 宋晓雯,亿滋中国电商市场部负责人,亿滋食品企业管理(上海)有限公司 |
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17:00 PM |
Capture ROI Success: KPI Setting for Digital Marketing
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Eric Li, Senior Director of PA & Marketing Service, Abbott China Nutrition
李浩,PA &营销服务高级总监,雅培中国营养有限公司 |
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17:30 PM |
From Art to Science, Building a New Marketing Ecosystem
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TBD, Tencent Ads TBD,腾讯广告 |
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09:35 AM |
The Investors’Will behind the Digital Marketing
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Kris Tan, Head of Marketing& Business Development , CNH 谭征,亚太区工程机械市场与业务拓展总监, 凯斯纽荷兰(中国)管理有限公司 |
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10:55 AM |
B2B E-Commerce Marketing Way
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Benny Xu,Marketing Director of Greater China and Southeast Asia , Tektronix 徐贇,大中华及东南亚区市场总监, 泰克科技 |
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11:40 AM |
Yo It's my turn now, how to build B2B marketing program with B2C mindset? This is my debug report
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Phil Ting,Senior Digital Marketing Manager,3M
丁延喆, 高级数字营销经理,3M
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14:30 PM |
LinkedIn on LinkedIn - Our Content Marketing Best Practice
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Xiaodan Zhou, Head of Marketing, Marketing Solutions, Greater China,LinkedIn 周小丹,领英中国营销解决方案市场负责人 |
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15:40 PM |
Does digitalization work in the pharmaceutical industry?
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Angela Xu,Chief Marketing Officer,Eli Lilly China 徐莉坚,首席营销官,礼来中国 |
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16:25 PM |
5G Business & Omni-channel Data Driven New Brand Marketing
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Fupeng Zhang, Associate Director, Wireless Network Marketing Operation Department, Huawei 张福鹏,无线网络营销运营部副总监, 华为 |
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17:10 PM |
Content e-commerce and social E-commerce
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TBD TBD |
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9:35 AM |
B2B Digital Marketing Tactics in Healthcare
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Michael Chen, Head of Digital Marketing ,GE Healthcare 陈恩玮, 数字营销负责人,通用医疗 |
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10:50 AM |
Customer Experience Innovation - Guiding Consumers to Use Data to Create Value which Meets Their Needs
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Echo Qu,Segmentating Director of EcoBuilding Building Unit,Schneider 曲婵娟,能效及楼宇事业部行业市场总监,施耐德 |
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11:35 AM |
The Growth Path of B2B Social Media Marketing
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Christian KARNER, VP Business Unit Automotive Aftermarket China,MANN+HUMMEL (China) Co., Ltd. Christian KARNER ,中国汽车售后市场副总裁,曼·胡默尔公司 |
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14:30 PM |
Live broadcast-a new way todo webinar in B2B
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Bill Yue,Asia Semiconductor Communication Director,Texas Instruments 乐大桥,半导体事业部亚太区市场传播总监,德州仪器 |
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16:25 PM |
Digital Driven Business Model in Chemical Industry
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David Chen,Head of Digitalization Evonik GCR 陈愚,数字化负责人,赢创 |
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17:10 PM |
Unimarketing
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Alence LEE,Marketing Director,Alibaba 李娇娇,市场部总监,阿里巴巴 |