Count Down100天10时10分

LOGO Speech time Speech content Guest speaker
Digital transforming to improve brand channel operation efficiency <br />数字化转型,提升品牌渠道运营效率
14:25 PM
Digital transforming to improve brand channel operation efficiency
数字化转型,提升品牌渠道运营效率

    

Joanna YU ,E-Commerce Business Development Director, Nestlé  China
虞娟,雀巢大中华区电子商务中国特色业务发展负责人


Leveraging Social in the digital age in the context of experience marketing. <br />在体验营销的背景下利用数字化时代的社会
17:10 PM
Leveraging Social in the digital age in the context of experience marketing.
在体验营销的背景下利用数字化时代的社会

I believe that social can be a better driver of commerce by connecting through physical experiences. How creativity across social media activation is influencing sales like never before as I take a broader view of the evolution of Brand engagements.
社交媒体作为当今商业发展的重要推动力,可以充分连结人们的实际体验。社交媒体的巨大创造力正前所未有的影响着产品销售,这也让我对品牌合作创新有了新的见解。

Steven Yu,General Manager, Shanghai, Freeman
于嘉俊,上海总经理 ,福睿曼
Maximizing ROI by Multi-Channel Marketing Mixture <br />多渠道营销组合最大化 ROI
16:25 PM
Maximizing ROI by Multi-Channel Marketing Mixture
多渠道营销组合最大化 ROI

   

Vicky Song,Ecommerce Marketing Lead ,Mondelez
宋晓雯,亿滋中国电商市场部负责人,亿滋食品企业管理(上海)有限公司


Capture ROI Success: KPI Setting for Digital Marketing <br />获取 ROI 成功:为数字营销设置 KPI
17:00 PM
Capture ROI Success: KPI Setting for Digital Marketing
获取 ROI 成功:为数字营销设置 KPI

    

Eric Li, Senior Director of PA & Marketing Service, Abbott China Nutrition
李浩,PA &营销服务高级总监,雅培中国营养有限公司
 
From Art to Science, Building a New Marketing Ecosystem <br />从媒体体验到营销实效——如何打造从广告到销售的营销闭环, 从艺术到科学构建营销新生态
17:30 PM
From Art to Science, Building a New Marketing Ecosystem
从媒体体验到营销实效——如何打造从广告到销售的营销闭环, 从艺术到科学构建营销新生态

    

TBD, Tencent Ads
TBD,腾讯广告



沪ICP备17041703号 Master-land - 世界1000强企业职能力培训高端课程供应商 | © Copyright 2019 Master-land